Shopify unveils AI-powered store builder in latest update

In the ever-changing sphere of e-commerce, Shopify is a pioneer. The platform has just marked a new milestone by unveiling a AI-powered store builder. This revolutionary advance promises to profoundly transform the way entrepreneurs create and manage their online stores. Since its genesis, Shopify has stuck to the mission of democratizing access to e-commerce. This latest update only furthers this vision, making online store creation even more accessible thanks to artificial intelligence. Through a simple description, merchants can now establish a complete store, shining a spotlight on the limitless potential of AI in e-commerce.
The role of AI in creating online stores
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- The role of AI in creating online stores
- Ask questions and receive answers in real time.
- Yes
- More merchants can get to market quickly.
The rise of artificial intelligence has opened up unparalleled perspectives for different sectors, and e-commerce is not left out. With this new update, Shopify is implementing a tool called “AI Store Builder« . The latter allows users to create a online store complete from a simple descriptive sentence. Imagine being able to design an eco-friendly clothing store simply by entering a few keywords. This development illuminates the potential of AI: to automate and simplify previously time-consuming tasks requiring complex technical skills.
It is fascinating to see that other major platforms, such as WooCommerce, BigCommerce, and even Wix, closely follow Shopify’s innovation. In 2025, AI is no longer just a trend; it is a necessity to remain competitive in a saturated market.
Analyzing the benefits of Shopify’s store builder, we discover the following:
- Speed: Create a functional store in just a few minutes.
- Personalization: Thanks to AI, adjust your store’s elements to meet your specific needs.
- Accessibility: No coding knowledge is required, making e-commerce accessible to everyone.
In addition to these features, Shopify is also launching a public theme called « Horizon, » which includes AI integration to help merchants effortlessly adjust their designs. This theme offers « Theme Blocks, » which are revolutionary tools for customizing stores without touching a single line of code.**https://www.youtube.com/watch?v=tvUSe6QMTSI**New Features in Sidekick: Shopify’s AI Commerce Assistant **The introduction of new features for Sidekick marks another step in the effectiveness of Shopify tools. Sidekick, Shopify’s AI commerce assistant, has gained popularity thanks to its enhanced capabilities. Features such as voice chat and screen sharing have been integrated. With voice chat, merchants can ask questions in real time and receive answers via audio, making interaction more fluid and intuitive.**Sidekick’s capabilities also extend to real-time navigation to resolve issues related to store settings or administrative questions, such as customs tariffs, a recurring concern for merchants expanding into international markets. Shopify ensures that its users receive unparalleled support, even on its mobile app where Sidekick is now available.
Ask questions and receive answers in real time.
Visual assistance: **Share your screen and follow instructions to optimize your store.**Mobile accessibility: Use Sidekick even on the go with the Shopify Mobile app. It’s worth noting that merchant adoption of Sidekick has increased significantly since 2024, nearly doubling year over year, a testament to the perceived trust and effectiveness of these AI-powered support tools.
The Impact of Customizable Themes on User Experience
- The introduction of the new Horizon theme reinforces Shopify’s commitment to a seamless user experience (UX). What sets this theme apart from others is its seamless AI integration, which allows merchants to customize website elements such as banners or animations without a single line of code. Compared to other platforms like PrestaShop or Magento, where customization can be more complex, Shopify simplifies the process while offering a modern and professional aesthetic. A comparative table of customization features on different e-commerce platforms: Platform
- Customization AI Integration
- Ease of Use Shopify
Horizon Theme with AI
Yes
Very Simple WooCommerce Plugins Required Partial Moderate BigCommerceLimited Themes
No
It’s crucial to understand that this technological advancement doesn’t eliminate the challenges of e-commerce, but it does make it more accessible. Here are some direct implications:

More merchants can get to market quickly.
Evolving skills:Merchants will need to adapt to new technologies and platforms.Systemic changes:
Potential decline in the perceived complexity of managing online stores. As noted by Shopify CEO Tobi Lütke, AI could also allow companies to maintain a leaner organization while increasing their capabilities. This approach, if adopted on a larger scale, could radically transform the e-commerce industry in 2025 and beyond.
https://promptfacile.fr/outils/build-your-store-ai/


